Domains and characteristics of digital marketing
Your company will appear faster through e-marketing
There are many ways to make your company appear faster
to promote your products through e-marketing and with us we
will promote your product on all platforms
(Facebook _ WhatsApp _ Instagram _ Twitter _ YouTube _ Google)
What’s the online marketing
Also known as digital marketing, it is the marketing of products
and services online through modern electronic means in order
to reach the target audience using all electronic platforms and
social media, including funded ads.
This promotion enables you to display your products in an attractive
way as well as communicate with the audience better.
The most important of these platforms are:
(Facebook _ WhatsApp _ Instagram _ Twitter _ YouTube _ Google)
The difference between traditional
and e-marketing
Traditional Marketing: Relies on old means of promotion such
as newspapers, news and billboards on the street
Therefore, it is financially costly in addition to the inability
to allocate the right audience and target it correctly
It also does not lead to the desired reaction
Characteristics of e-marketing: unlike the first type,
it depends on modern means of online promotion,
such as Facebook, YouTube, Instagram, and marketing
via search engines or SEO.
Therefore, we will learn about
the most important methods
and areas of Internet marketing:
Digital Marketing via Social Media E-marketing via Facebook
Marketing via Facebook is one of the easiest and fastest ways to promote
As Facebook is popular among many demographics, it has 2.45
billion monthly active users.
Therefore, it is the first and easiest option among
the means of electronic marketing
Facebook ads help you achieve one of three types
of marketing campaign goals:
1- Awareness: building brand awareness or increasing reach.
2- Consider: Send traffic to your website, increase engagement,
encourage app installation, watch the video, generate leads,
or encourage people to connect with you on the page.
3- Conversion: Increase purchases or leads through your
site or app or drive actual traffic to offline stores and stores.
With detailed targeting options for this huge group of users,
Facebook is a great platform to get started with social media advertising.
With ads, you can direct users to your Facebook page or website.
Instagram platform
It is considered a social media marketing tool, you can easily
market products through the platform and reach a strong
interaction and a large audience
Where Facebook owns the Instagram platform
Therefore, Insta ads support the three broad categories
of campaign objectives, such as Facebook ads
Awareness, consideration, conversion.
So Instagram is the most popular among millennials.
WhatsApp Marketing
A new form of advertising that very few people are aware of
and uses to promote various offers in the commission payment
networks or even for special services it provides, namely
targeted ads on the WhatsApp application directly.
Twitter Marketing
One of the most important and best platforms used is no
the exception to the rest of the platforms that provide a good place for ads
It also helps you to reach your target customers.
What distinguishes Twitter from its competitors and makes
it is a distinct platform for marketing:-
1- You can launch your advertising campaign around
the world and this is very important for companies and
brands that need global coverage.
2- The average click-through rate is high, and Facebook
competes in this, which is very important for advertisers,
as the more clicks and interactions with the ad, the lower its price
(the lower the level of competition and therefore the lower the click price).
Email Marketing via Search Engines (SEO)
SEO is one of the most important areas of marketing for websites
and electronic stores
Where appearing on the first pages of search results depends
on the application of SEO algorithms and basics, including
content, as it is the king in SEO search engine optimization.
Unique and high-quality content is essential to get a good
ranking in search engines like Google
Google introduced new updates such as Panda,
Penguin and Hummingbird increasingly rank higher quality content.
Weighting is constantly analyzed by search engines for various factors.
Experts agree that website content is one of the most important
criteria for ranking in search engines.
So “content is king” in the SEO industry.
Only with high-quality content can site rankings be improved
and your site’s visibility increased.
Youtube
People are affected by visuals and animation affects more
than writing or blogging, and experts in the field of digital
marketing say that watching several minutes of video is more
influential on the customer than reading a million written words.
YouTube views are more than 1 billion hours per day.
Marketing through YouTube
For all these advantages, e-marketing can be done by publishing
videos about the product or by creating an advertising channel
for the product or commodity.
These clips can also be published on social networking sites or
agree with the owners of famous channels to promote
the site or the brand.
Successful email marketing methods
Professional digital marketing companies follow different
content marketing methods which include:
1- Improving brand awareness.
2- Improve your search engine ranking.
3- Customer acquisition and retention.
4- Generating high traffic in the blog, i.e.
targeting to increase the number of visitors to the site.
In conclusion, we at Daleel Misr offer the best e-marketing
services in its various fields through highly skilled experts
and marketers with certificates approved by Google
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